Our Story

Welcome to e.Allen, a lifestyle brand. e.Allen was built on inspiring women to elevate their wardrobe with capsule pieces, creating a closet that compliments both their personality and lifestyle, with ease. e.Allen offers an array of styling services, outfitting clientele across three storefronts, in addition to our online store. Our designer collections span every category— from tailored denim to statement-making jewelry, and timeless dresses that you will reach for for years to come. 

Owner, buyer, and CEO Elizabeth Allen is known for her deep sense of style and notoriety on the fashion circuit. Elizabeth is a Tennessee native and lives in Lascassas with her husband, Brad, and their children, Hanna, Baylor, and Addy. She attended school at both University of Chattanooga and MTSU, where she majored in Biology and Chemistry. Shortly after having her youngest child, Addy, she noticed she felt better about herself when she got up and ready for the day. Simultaneously, she realized the void that Middle Tennessee had for quality, accessible, and tailored style. Filling this void became her passion, and her confidence in this arena has driven e.Allen’s decade-long success. 

We invite you to visit us at any of our three storefronts in the Middle Tennessee area, or visit us online at eallenboutique.com to shop our collection and learn more about our styling offerings. 

Our buyers maintain the highest standard in fashion when sourcing for our storefronts. e.Allen can be found at New York City, Dallas, and Atlanta markets, or, thanks to our strong relationship with our reps, many of our line viewings are done at e.Allen’s own Headquarters.

e.allen ss24 97 scaled - e.Allen Boutique

Agolde | Farm Rio | French Connection | MISA | Mother | XiRENA

Latest News & Events

the 411 on fasting…

With warm weather around the corner, focusing on overall health and fitness is inevitable for many of us. Intermittent fasting has become increasingly popular in recent years, and the popularity [...]

on the run…

Regardless of where you are running to, be it class or the grocery or that much-needed shopping outing, a GOOD pair of tennies is often anchoring your look.  While we certainly see our fair share [...]

dressing for Easter…

Easter is heading our way a little bit earlier this year; therefore, pulling together a complete look for this festive holiday should be on your agenda…..NOW!  Whether attending church with [...]

going somewhere fun?

Spring has sprung!  Therefore, it is certainly likely that in the weeks to come, a trip might be rounding the corner.  If you are one of the lucky ones jet setting to somewhere fab, having some [...]

Our Story
0

Start typing and press Enter to search